YOUR DNA. IN EVERY DETAIL.01 — EDITORIAL
Your AI fashion studio
Your vision.
Your brand.
Endless possibilities.
From your first idea to your next campaign. Create images and videos with AI that understands fashion. And your brand.
CREATED WITH AI. DIRECTED BY YOU. Discover Trama
TRAMA STUDIO / CAMPAIGN 001BUILT FOR FASHION CREATORS Specialized AI Exclusive models Digital Twins Images & videos
01 /Intelligence tailored to your brand
LEADING TECHNOLOGY.A FASHION POINT OF VIEW.
Go beyond generation.
Create with identity.
Trama is an AI fashion production studio for brands, studios and agencies. The fit, the texture, the light: it is all part of your signature, and the platform brings together AI models trained for fashion and production tools to turn your creative direction into images that feel right for your brand.
Exclusive training
Your aesthetic.
AI that is yours.
AI models trained exclusively for fashion. Customize them with your brand’s references to create a consistent style, collection after collection.
- Focus on textures, fabrics and fit
- Consistent visual identity
- Templates trained on your brand’s world
02 /Ready-to-use Apps. Ideas in motion.
YOUR CREATIVE WORKFLOW, SIMPLIFIED An entire studio.
Just one click away.
Choose an App, add your references and create. Ready-made workflows for the images and videos your brand needs.
MADE WITH TRAMA CAMPAIGN / IMAGE + VIDEO
One idea. An entire campaign.
Turn your collection’s creative direction into a series of images and videos with a consistent visual language. From concept to final asset.
Get startedYour referencesTrama AppYour creation
MADE WITH TRAMA E-COMMERCE / PRODUCT PHOTOGRAPHY
Your collection, ready for the storefront.
Create product photography, setting variations and model images for your catalog. Visual consistency on every product page.
Get startedYour referencesTrama AppYour creation
MADE WITH TRAMA EDITORIAL / FASHION SHOOT
Your next shoot. Anywhere you imagine.
Explore settings, lighting and compositions without starting a production from scratch. Keep your brand’s point of view in every editorial.
Get startedYour referencesTrama AppYour creation
MADE WITH TRAMA SOCIAL / POSTS, STORIES AND REELS
Content that keeps up with you.
Turn one collection into images and videos for posts, stories and reels. Fresh formats to keep your brand moving.
Get startedYour referencesTrama AppYour creation
MADE WITH TRAMA MARKETING / AD CREATIVES AND BANNERS
From the campaign to every touchpoint.
Produce ad creatives, banners and launch assets. Adapt your brand’s visual identity to every channel and objective.
Get startedYour referencesTrama AppYour creation
Nodes / Your process, connected
From reference to campaign.
A workflow of your own.
Connect references, prompts and image and video generators in Trama’s visual editor. Fine-tune every step and reuse your creative workflow for future collections.
03 /Specialized in your category
Fashion, in all
its expressions.
Lingerie, bikinis and childrenswear are fashion, too. Create commercial content in categories that may face restrictions in general-purpose AI generators, using dedicated workflows and appropriate context.
DETAILS THAT MAKE THE DIFFERENCELingerie
Lace, finishes and fit. Commercial imagery that brings out the best in every piece.
A NEW SETTING FOR EVERY COLLECTIONSwimwear
Bikinis and swimsuits in catalog and campaign imagery that captures your brand’s atmosphere.
CREATIVITY FROM THE VERY FIRST STEPSChildrenswear
Age-appropriate images with natural expression, color and room to play.
TRAMA / DIGITAL CASTING Real presence.
Digital possibilities. Illustrative AI-generated image
Digital possibilities. Illustrative AI-generated image
04 /Real connections. Digital creations.
The talent is real.
The next step
is digital.
In partnership with model agencies, Trama connects your brand with Digital Twins: digital versions of real models, with authorized image usage.
Build your cast and maintain the same identity across new campaigns, collections and settings. Technology that expands possibilities and values the people behind the image.
Partner agenciesLicensed likenessConsistent identity
Get started Plans / A new scale for your brand
Your next level.
Your Trama plan.
Choose the credits and creative support that fit your operation. From an independent team to a professional dedicated to your brand.
Bronze
Creative freedom for your team.
€ 199 /month
10,000 credits per month
Creative support
Your team in control
Your team leads creative direction and production on the platform, without a Forward Deployed Creative assigned to the account.
- Ready-to-use image and video Apps
- Visual Nodes editor
- Unlimited users
Silver
More production, with creative support.
€ 599 /month
30,000 credits per month
Creative support
Forward Deployed Creative
A creative professional supports your account and helps turn briefs into AI workflows and productions.
- Ready-to-use image and video Apps
- Visual Nodes editor
- Unlimited users
Gold
Scale with a dedicated creative.
from € 990 /month
Custom credit volume
Creative supportDEDICATED
Forward Deployed Creative
A creative professional dedicated to your account, focused on your brand identity and continuity across your productions.
- Exclusive Digital Models
- Ready-to-use image and video Apps
- Visual Nodes editor
- Unlimited users
Prices in EUR. Credit usage varies by model, resolution and generation type. Choose your plan within the platform.
Let’s make it simple
Good question.
Let’s answer it.
What you need to know
before your first creation.
What is Trama?
Trama is an AI fashion production studio. Brands, studios and agencies use the platform to create campaign, e-commerce, editorial and social media images and videos from AI models trained for fashion, their own brand templates, licensed Digital Twins and a visual Nodes editor.
Who is Trama for?
Trama is built for fashion brands, creative studios and agencies. Creative directors administer the studio and approve the work, designers and content producers build and run the generations, and marketing and e-commerce teams review and download the approved assets.
What makes Trama different from general-purpose AI?
Trama is built for fashion production: it combines exclusively trained AI models, your brand’s templates, licensed Digital Twins and Apps for creating images and videos. Start with a workflow that understands your work.
How much does Trama cost?
Trama is sold as a monthly subscription: Bronze € 199/month, Silver € 599/month, Gold from € 990/month (talk to sales). Every plan includes a monthly credit allowance, unlimited users, the fashion Apps and the Nodes editor; credit usage varies by model, resolution and generation type.
Can I create lingerie, bikini and childrenswear images?
Yes. The platform offers workflows for commercial lingerie and swimwear content with adult models, as well as age-appropriate childrenswear. Generations follow each workflow’s usage rules and content review.
Do I need to know how to write prompts or configure AI?
Apps offer ready-made workflows for campaigns, e-commerce, fashion shoots, social media and marketing assets. Choose your goal, add your references and adjust the creative direction. For more specific productions, the studio also offers customizable workflows.
How do Digital Twins work?
They are digital versions of real models, available through agency partnerships and authorized image usage. Each model’s license defines the scope of use for your productions.
Can I use these creations in my brand’s campaigns?
Trama is designed for commercial production. Before publishing, review the result and check the licenses for the model, references and materials used in your project.
